https://www.tombaylerian.com/home daily 1.0 2021-04-26 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542852170863-E5XNKCYYAWUH6VF1PGKF/static1.squarespace.jpg Home https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542852107201-1KM6BAD9ANS6EKEKFSWD/static1.squarespace-1.png Home https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542852727094-6W0ATI0121M7BR5IRMJL/pljbr5IQ.jpeg Home https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542852138761-8S6K1XYHDZ1APHZ0PBZM/static1.squarespace.png Home https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1618263752554-R6ZA4LOM7YGV64YBV1AS/Tom+Baylerian Home Tom Baylerian is the Event Sponsorship Sales Director for USA TODAY NETWORK Ventures. USA TODAY NETWORK Ventures is an event production company specializing in delivering world-class events for the media industry and the communities they serve. Ventures' events inspire pride and progressive innovation throughout the ever-changing media industry. USA TODAY NETWORK Ventures exceeds in its ability to create content, attract audiences, and bring powerful meaning to the lives of others. Ventures is the leader in event production and execution from coast to coast. https://www.tombaylerian.com/testimonials daily 0.75 2018-12-03 https://www.tombaylerian.com/testimonials/2018/11/16/chase-anderson monthly 0.5 2024-03-30 https://www.tombaylerian.com/testimonials/2018/11/16/tom-hecht monthly 0.5 2018-12-09 https://www.tombaylerian.com/testimonials/2018/11/16/joseph-wood monthly 0.5 2018-12-09 https://www.tombaylerian.com/testimonials/2018/11/16/frank-lococo monthly 0.5 2018-12-09 https://www.tombaylerian.com/testimonials/2018/11/16/craig-benzel monthly 0.5 2022-09-12 https://www.tombaylerian.com/testimonials/2018/12/2/jerry-kramer monthly 0.5 2018-12-12 https://www.tombaylerian.com/testimonials/2018/12/2/claire-stone monthly 0.5 2018-12-03 https://www.tombaylerian.com/portfolio daily 0.75 2021-02-06 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542392067521-4AF00Z33V29IRTEQMROM/TomBaylerian_Header_LightBlue.png Portfolio https://www.tombaylerian.com/portfolio/aaron-rodgers-12-days-of-christmas monthly 0.5 2020-11-30 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541708809723-VX1ZHJSQ89RJVEGQWHGN/Aaron+Rodgers+12+Days+of+Christmas+Logo+copy.jpg Portfolio - Aaron Rodgers 12 Days of Christmas Aaron Rodgers 12 Days of Christmas was a 12-day program that ran the first 12 days of December. Each day, a child diagnosed with cancer was featured with a photo and story in a full-page print and digital ad. Video interviews describing each parent’s journey with their child was produced and posted both digitally and socially. Kohl’s department store contributed a percentage of all toy sales to the MACC Fund (Midwest Athletes Against Childhood Cancer), a non-profit organization dedicated to fighting childhood cancer. Aaron Rodgers, Kohl’s Department Store and the Milwaukee Journal Sentinel donated a $50,000 check to the MACC Fund supporting Aaron Rodgers 12 Days of Christmas program. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709683029-TUSUN6K8BLWNRL4CJ6ZM/Aaron+Rodgers+12+Days+of+Christmas+%28ARTWORK%29.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709709185-3LFLAQO0MXFSUXPI61I5/Aaron+Rodgers+12+Days+of+Christmas+2.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709727401-0FHV9VZ9XVN05K6CWTK8/Aaron+Rodgers+12+Days+of+Christmas+3.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709737212-SI2Y3VB4GWNEMXK8I271/Aaron+Rodgers+12+Days+of+Christmas+6.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709746917-IX49UWM9TVHZUK863FM1/Aaron+Rodgers+12+Days+of+Christmas_Photo2.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709795750-KJWFYMDDKOGVM3MWBV6H/Aaron+Rodgers+12+Days+of+Christmas_Photo4.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709818741-5IVT8FBS83BPHJS8XP5E/Aaron+Rodgers+12+Days+of+Christmas_Photo6.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541709817424-VX19C0MZ5VOF618VD43C/Aaron+Rodgers+12+Days+of+Christmas_Photo3.jpg Portfolio - Aaron Rodgers 12 Days of Christmas https://www.tombaylerian.com/portfolio/baseball-blingo monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541987556715-K641IPSJVY4W588IKINK/Basseball+Blingo+%28POSTER%29.jpg Portfolio - Baseball Blingo https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1544325583354-PB2OKG86QV41SAXD5KZS/Picture1.png Portfolio - Baseball Blingo To celebrate the Milwaukee Brewers, the Journal Sentinel teamed up with Robert Haack Diamonds to create Baseball Blingo. Each Sunday, a game card was printed in the newspaper and online reminding consumers to play the game. While listening to the Brewers games, players checked off different plays made on the card and then mailed in their card for a chance to win weekly prizes, including Brewers tickets, Team Store gift certificates, signed memorabilia and other great prizes. The grand prize winner was awarded a 1.8 carat diamond valued at $12,500. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541987529688-RZ2IAPEDP3AXJ0H2M0W8/image-asset.png Portfolio - Baseball Blingo https://www.tombaylerian.com/portfolio/big-league-wedding monthly 0.5 2021-01-21 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541988513127-SUJD5W6OD2APZ8B0IOF3/Picture5.png Portfolio - Big League Wedding https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541988513978-FO1FEM10KGYWMOQ9I7KL/Picture4.png Portfolio - Big League Wedding https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541989588869-ZIVN4HEXQKN1VGQONSBX/Grand+Prize+Ad+%28ARTWORK%29.png Portfolio - Big League Wedding https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541988511366-CSS5OPXL985Z135U9NO6/Picture7.png Portfolio - Big League Wedding https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541988512527-VKWCDK2D61RV8ESJE9NY/Picture6.png Portfolio - Big League Wedding https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541988509949-OZ8VU2PFBTPD4PXIBC6J/Picture2.png Portfolio - Big League Wedding https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541988101619-5Y1W9J93E0ICFND16UHY/Aaron+Rodgers+12+Days+of+Christmas+Logo+copy.jpg Portfolio - Big League Wedding Couples submitted a photo of themselves and their significant other and described why they wanted to have a “Big League Wedding” at Miller Park. Entries were submitted either in-store or online. Every week for 20 weeks, one entry was chosen. Each of the 20 entrants’ names, photos and stories were displayed in full-color, half-page ads in the Milwaukee Journal Sentinel as well as displayed digitally on JSOnline. The World-Famous Racing Sausages participated in the wedding by being a part of the bridal party. Bernie Brewer was the Ring Bearer. The plated wedding reception took place on the suite level at Miller Park. https://www.tombaylerian.com/portfolio/milwaukee-brewers-playoffs monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541990050367-65IJ9RTPL5JZQDIIWP35/TomBaylerian_Portfolio_Thumbnails.png Portfolio - Milwaukee Brewers Playoffs The Milwaukee Journal Sentinel published three separate full-color, double-truck ads promoting the “It’s Our Time” poster and sweepstakes each week of the Brewers MLB Playoffs. Each double-truck prominently displayed a full-color poster called, “It’s Our Time”. To enter the “It’s Our Time” Sweepstakes, Journal Sentinel/JSOnline readers and WTMJ Radio listeners took photos of the double-truck “It’s Our Time” poster hung in their home, workplace, at the ballpark, etc. and then sent it to the Milwaukee Journal Sentinel. The winner, based on pre-determined criteria and rules, won the opportunity to throw out the first pitch prior to a Milwaukee Brewers home game the following season and VIP treatment for four including four tickets, an opportunity to watch batting practice on the field, and a behind-the-scenes tour of Miller park prior to a Brewers home game the following season. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541989808129-UJQ1H27WELYPZZ8Q2GOF/Picture1.png Portfolio - Milwaukee Brewers Playoffs https://www.tombaylerian.com/portfolio/cancer-cant-compete-with-anthony-rizzo monthly 0.5 2020-11-30 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541990647534-5M61BIHXN6O54EPJX12C/image-asset.png Portfolio - Cancer Can't Compete with Anthony Rizzo https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541990659092-BMKMMS2HPR2QVWXFMBKN/image-asset.png Portfolio - Cancer Can't Compete with Anthony Rizzo https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541990636194-LIBVW0NKD5WOLJ9VT7NK/image-asset.png Portfolio - Cancer Can't Compete with Anthony Rizzo https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541991622320-N7N32KEJEV8BOMW0KGWG/image-asset.png Portfolio - Cancer Can't Compete with Anthony Rizzo https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541990292649-69G71DS1OEGGAM8Y6SXA/CC+Logo+%28Final%29+%28ARTWORK%29.png Portfolio - Cancer Can't Compete with Anthony Rizzo Chicago Cubs’ Anthony Rizzo and the Chicago Tribune launched “Cancer Can’t Compete,” a campaign to inspire Chicago-area families battling cancer and to raise funds for cancer research. In partnership with Mariano’s and the University of Chicago Medicine, the initiative spotlighted Chicago-area patients and families who were fighting cancer and shared the reality of their battles in stories run by the Chicago Tribune. Rizzo, a survivor of Hodgkin’s Lymphoma, lead the initiative by calling on readers and Chicagoans to support patients, their families and cancer research by donating to “Cancer Can’t Compete,” which benefited the Anthony Rizzo Family Foundation and the University of Chicago Medicine. Additionally, Mariano’s Illinois locations offered shoppers the opportunity to support the cause by making contributions at check-out. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1541991212208-W45B0GNSN2R5VIHQZQS7/image-asset.png Portfolio - Cancer Can't Compete with Anthony Rizzo https://www.tombaylerian.com/portfolio/cancer-knows-no-borders monthly 0.5 2021-01-21 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1606782513909-JRJHK7U0QHM81NU07NT5/cknb-horizontal.png Portfolio - Cancer Knows No Borders Cancer Knows No Borders, a USA TODAY NETWORK-Wisconsin campaign, brought together two rival Major League Baseball All-Stars along with corporate partners Aurora Health Care and Roundy’s Supermarkets. This unique, bi-state effort raised funds that benefited non-profit organizations funding cancer research and helped families battling the disease. Anthony Rizzo, Chicago Cubs’ first baseman and cancer survivor, raised funds on behalf of the Anthony Rizzo Family Foundation. Milwaukee Brewers’ catcher Johnathan Lucroy raised money on behalf of the Aurora Health Care Foundation. Donations made at Mariano’s stores in Illinois benefited the Anthony Rizzo Family foundation while donations at Pick ’n Save, Copp’s and Metro Market locations in Wisconsin benefited the Aurora Health Care Foundation. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542047483664-RPOUZK6VF7EGMN8WKMY1/CKNB+%28Doubletruck+%232+%28ARTWORK%29+.png Portfolio - Cancer Knows No Borders https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542046792631-JDTZ7YQBYP9CGGGVSVTB/image-asset.png Portfolio - Cancer Knows No Borders https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542046779985-7O1AO3HXB3WWT9A1DLA2/image-asset.png Portfolio - Cancer Knows No Borders https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542047481030-RLZZOKGEQ4NMWZ75F7ZK/CKNB+%28Double+Truck+%231%29+%28ARTWORK%29.png Portfolio - Cancer Knows No Borders https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542046802899-GCPCR5QEDKJYH6LPIYMH/CKNB+%28Clarence+%26+Gina%29+%28ARTWORK%29.png Portfolio - Cancer Knows No Borders https://www.tombaylerian.com/portfolio/catch-a-star monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542048134685-9APWM5XI9CUQUAG5RD6V/Picture1.png Portfolio - Catch a Star USA TODAY NETWORK - Wisconsin worked with Make-A-Wish® Wisconsin who selected Angel Cruz, a Wish Kid who represented the campaign with Clay Matthews. Angel’s artwork was featured on a limited-edition holiday card set that was sold at retail locations throughout Northeast and Central Wisconsin. Net proceeds from card sales was donated to Make-A-Wish® Wisconsin (33%), Children’s Hospital of Wisconsin (34%) and Cure Duchenne (33%). USA TODAY NETWORK - Wisconsin published weekly ads in all ten markets which included co-branding opportunities for all program partners. USA TODAY NETWORK - Wisconsin markets promoted the availability of the holiday cards at participating locations using high impact digital and mobile ads which ran on all ten USA TODAY NETWORK-Wisconsin Newspaper.com sites along with Packersnews.com and related apps. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542048623850-PFHPJ2XJRLEHYW6WAAOL/image-asset.png Portfolio - Catch a Star https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542048564146-0L6D13U8CU3AGK3O84PG/Picture4.png Portfolio - Catch a Star https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542048472091-FX2S27DFQEJMRQN2CNGR/image-asset.png Portfolio - Catch a Star https://www.tombaylerian.com/portfolio/gold-in-september monthly 0.5 2019-01-25 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542048932572-AARO8GC9FUH4R8PKXW7G/GoldInSeptember.png Portfolio - Gold in September During the month of September, the USA TODAY NETWORK-Wisconsin and the power of its ten newspapers and digital sites, published nine stories of hope about a child battling cancer. These stories were told in a series of nine full-page ads. The USA Today Network-Wisconsin developed and launched a dedicated program landing page to store all program assets including pre-roll videos taken during the photo shoots which helped tell the patient’s stories. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542049060230-4U868X3MZRN1SLQGEP0G/Picture4.png Portfolio - Gold in September https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542049188213-I83R9TDYAGPGHHR2B9GL/image-asset.png Portfolio - Gold in September https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542049071160-45PVYQBLAJPBV1EFA0XA/G9+%28Doubletruck%29+%28ARTWORK%29.jpg Portfolio - Gold in September https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542049198244-4763JG3YLAITCDMQKTTI/image-asset.png Portfolio - Gold in September https://www.tombaylerian.com/portfolio/honoring-our-freedom monthly 0.5 2021-02-09 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542050031319-FZNZ269RFQLMN08D5SM6/Honoring+Our+Freedom+%28Jerry+Kramer%29+%28ARTWORK%29.jpg Portfolio - Honoring Our Freedom https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542050293051-S45KDU2FOIKYXJ7VG0ST/Honoring+Our+Freedom+%28Special+Section%29.+%28ARTWORK%29_Page_02.jpg Portfolio - Honoring Our Freedom https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542050063070-JX5NPUVQ64DALUS8QMQT/Lucroy+%28PHOTO%29.jpg Portfolio - Honoring Our Freedom https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542050556356-G41M9WGEU8TLKOTZN9A3/Honoring-Our-Freedom-1-%28ARTWORK%291.png Portfolio - Honoring Our Freedom “Honoring our Freedom” was created to honor Wisconsin Veterans and military families and to showcase support for our nation’s true heroes. “Honoring our Freedom” featured former Milwaukee Brewers’ all-star Jonathan Lucroy, Packers’ Superbowl Champion John Kuhn and NFL Hall of Fame Inductee Jerry Kramer. All participants learned about the personal contributions made by several of our war heroes on an Honor Flight to Washington D.C. Lucroy, Kuhn and Kramer interviewed veterans, and 30-minute documentaries were produced from those interviews. The public was asked to send in letters written home from WWII, Korean War, Vietnam War, and the Middle East. Letters, including then-and-now photos, were featured in print and digital mediums each week, with sponsor ads placed adjacent to this content. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542050016563-RVZCER1UHOP19XC2VJ7I/Picture4.png Portfolio - Honoring Our Freedom https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542050299481-2M1VXON38FZEZJ0PAOTK/image-asset.jpeg Portfolio - Honoring Our Freedom https://www.tombaylerian.com/portfolio/anthony-rizzos-hopeful-holidays monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542851082655-TMPPAUWX507DD5F7QTLT/ARHH56.jpg Portfolio - Anthony Rizzo’s Hopeful Holidays https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542851039444-H38M30VE5RM8IG6N09R9/image-asset.jpeg Portfolio - Anthony Rizzo’s Hopeful Holidays https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542055379775-R07T8EA8FEFHNVUYBUC3/Picture1.png Portfolio - Anthony Rizzo’s Hopeful Holidays The Chicago Tribune leveraged their print and digital assets to encourage Chicagoans to visit their local Jewel-Osco stores to purchase a limited-edition holiday card. The card was designed and signed by a local child battling pediatric cancer and Chicago Cubs All-Star Anthony Rizzo, who is a cancer survivor. Proceeds were split between the Anthony Rizzo Family Foundation and the Advocate Healthcare Foundation. https://www.tombaylerian.com/portfolio/know-this-pro monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542055635059-VJG1PX98534NNGXA9XJ2/image-asset.png Portfolio - Know This Pro https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542055647288-7GYL8GEYAWB8IGNMH4CQ/image-asset.png Portfolio - Know This Pro https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542055531516-5QFTHL6HTKA4ZOXWL0KD/Rodgers+%28Tease%29+%28ARTWORK%29.jpg Portfolio - Know This Pro https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542055542861-XNTDTM5V2R41HYSCVUUQ/image-asset.jpeg Portfolio - Know This Pro https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056076777-UU0XE1NPKUAW4DJHJ7XC/TomBaylerian_Portfolio_Thumbnails.png Portfolio - Know This Pro Wisconsin Media published a series of full-page “Tease” ads and high-impact takeover digital ads of Brewers and Packers players as children. Clues about the players were given within the ad. The following week, the player was revealed–this time as a Milwaukee Brewers or Green Bay Packers player. Every week, readers were asked to guess who the player in the “tease” photo was. Winners submitted their answers online. Weekly winners received prizes provided by the Milwaukee Brewers and Green Bay Packers https://www.tombaylerian.com/portfolio/life-with-louie monthly 0.5 2020-12-01 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056568582-39MYEIUNUPSERX81JHXC/GoldInSeptember.png Portfolio - Life with Louie Life with Louie was a ten-week campaign designed to show a glimpse into “Life with Louie,” famed dog of one of the NFL’s premier receivers, Randall Cobb. What does Louie’s secret life look like? This campaign showed days in the life of man’s best friend and captured the hearts of pet-lovers and Packers fans alike. Through Louie’s Go-Pro Camera, readers met his owner, saw his home, and experienced how Louie spent his days. Photographs were submitted by none other than Green Bay Packer Randall Cobb. Louie’s Fan Club: Dogs submitted applications to join the fan club, upload pictures of themselves and received an official Louie Fan Club certificate. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056441221-P6KDUSDN1ACWHRVLZM9D/Screen+Shot+2018-11-12+at+2.58.19+PM.png Portfolio - Life with Louie https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056453712-3HQLNXLRBXUQD56OWGS5/image-asset.png Portfolio - Life with Louie https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056431053-SZQ332EY10DR8H1Y97Q8/Life+with+Louie+%28ARTWORK%29.jpg Portfolio - Life with Louie https://www.tombaylerian.com/portfolio/my-first-game monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056892596-Z5QP65RWDO7FJXNFSZB5/Picture6.png Portfolio - My First Game https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056870749-X1BQBU5S3NK4OHHA0L5V/image-asset.png Portfolio - My First Game https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056716454-JH0S2VEYR22H8FZF1TR8/Picture1.png Portfolio - My First Game Readers were asked to share their memories of their very first game experience. Stories were featured weekly across all platforms and winners were chosen for prizes from sponsors. Sponsors received weekly half-page, full color, vertical ads that framed these stories in print. Uniquely designed microsites and URLs were used to house weekly stories and capture submissions. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056856914-RFP4A5Y0HXCDVMW5UTY5/Screen+Shot+2018-11-12+at+2.58.19+PM.png Portfolio - My First Game https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056863681-X11MQ9T31ZR3NL7B5XKI/Life+with+Louie+%28ARTWORK%29.jpg Portfolio - My First Game https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542056881973-0HF1VMTMLOAYWFNX1XWC/image-asset.png Portfolio - My First Game https://www.tombaylerian.com/portfolio/organ-donation-with-randall-cobb monthly 0.5 2021-01-21 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542057299088-MP2AEJ6X8U16AUPRH0FE/Creative+2+%28VIDEO%29.jpg Portfolio - Organ Donation with Randall Cobb https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542057527835-88JSF71H46EHD4AH3ZG7/Picture2.png Portfolio - Organ Donation with Randall Cobb This program was created and produced by USA Today-Wisconsin with high-impact print and digital ads featuring Green Bay Packers player Randall Cobb, as spokesperson to encourage organ donor registration. The editorial team produced a series of stories about organ donation and transplants, from both the donor and recipient points of view. These stories ran in conjunction with Organ Donation Awareness Month (April), with many of the stories experiencing tremendous online reader engagement. The campaign positioned the client as the preeminent provider for transplants across all ten USA Today-Wisconsin markets, extending their brand presence to a new audience outside of their physical footprint. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542057290630-5LN8TZ565303X1FLPCV2/Creative+1+%28VIDEO%29.jpg Portfolio - Organ Donation with Randall Cobb https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542057510811-NCNX6ABWO5DTOSUIOSDF/image-asset.png Portfolio - Organ Donation with Randall Cobb https://www.tombaylerian.com/portfolio/green-bay-packers-fan-hall-of-fame monthly 0.5 2020-12-01 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542057994702-EBLUA5OVJ3JCY4220X0O/Picture3.png Portfolio - Green Bay Packers Fan Hall of Fame https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542058023056-CRFX4TRWS64K8IVERJU2/Creative+2+%28VIDEO%29.jpg Portfolio - Green Bay Packers Fan Hall of Fame https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542058068531-LQD8CS4WUVIL1OCKCK6W/image-asset.png Portfolio - Green Bay Packers Fan Hall of Fame https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542058033278-D49BZTYOVTR8VUFBH3AH/image-asset.png Portfolio - Green Bay Packers Fan Hall of Fame https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542057778210-MFUED9V7JSKVAOOWFXTM/Picture1.png Portfolio - Green Bay Packers Fan Hall of Fame Each year the Green Bay Packers along with the Milwaukee Journal Sentinel hold the search for the next honoree in the Green Bay Packers Fan Hall of Fame. In 2019, the 23rd member was inducted. Thousands of NOMINATIONS (Phase One of the Promotion) were accepted and 10 finalists were selected for the VOTING phase (Phase Two of the Promotion). The highest vote-getter was selected for INDUCTION (Phase Three). https://www.tombaylerian.com/portfolio/pink-out-at-miller-park monthly 0.5 2022-04-24 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542232748586-F7TUTW20U6BAV7P3T73Y/TomBaylerian_Portfolio_Thumbnails_16.png Portfolio - Pink Out at Miller Park The first ever “Pink Out” at Miller Park was created to help support the fight against breast cancer. Each fan attending the game received a specially-designed card affixed to their seat. At the end of the 4th inning, 38,000 fans held the cards up to form a giant image in the ballpark. Breast cancer survivors were introduced on the field with each player as part of the starting line-up. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542232450664-0DS05WADD958HGEWI8FO/Pink+Out+%28PHOTO+3%29.jpg Portfolio - Pink Out at Miller Park https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542232478345-5B1MS217PZFDLAZGA1OD/image-asset.jpeg Portfolio - Pink Out at Miller Park https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542232488983-2K9RXFFT3KS4MQ46O4EE/image-asset.jpeg Portfolio - Pink Out at Miller Park https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542232462846-YTK71IJKKUSFR41MHR4U/image-asset.jpeg Portfolio - Pink Out at Miller Park https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542232638062-6T1YSA86E8BB1UH1PLN1/image-asset.jpeg Portfolio - Pink Out at Miller Park https://www.tombaylerian.com/portfolio/preps-plus monthly 0.5 2020-12-01 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233017892-5Y8AI8L55CL7L2QY7863/image-asset.png Portfolio - Preps Plus https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233036071-C4J8NQO5BM3GZ02LMV04/image-asset.png Portfolio - Preps Plus https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233027354-Q2T5C88J5Q3EHYL14771/Picture1.png Portfolio - Preps Plus https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233059210-J8RTRB1XC336Y2J5DQLR/image-asset.png Portfolio - Preps Plus https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1606782275107-FDEAPHFMBUEB7WHNDMLU/TomBaylerian_Portfolio_Thumbnails_16.png Portfolio - Preps Plus Preps Plus was a 30-week Emmy Award winning television program that covered in-depth high school sports for over 20 years. The program included television, print, digital, onsite marketing at the schools and scholarship programs. Preps Plus aired on WTMJ-TV (NBC Affiliate). https://www.tombaylerian.com/portfolio/primary-care monthly 0.5 2019-01-25 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233392900-U2KJPGLQB02WO861USVV/image-asset.jpeg Portfolio - Primary Care https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233440428-BWQ8U4AUZAN6DE8P8KZH/TomBaylerian_Portfolio_Thumbnails_16.png Portfolio - Primary Care A series of full-page ads were designed to educate and explain the exceptional care and services a local hospital provides. With the use of Milwaukee Brewers All-Star catcher Jonathan Lucroy, his parents and his grandparents, the local hospital educated the public regarding the patient care provided throughout every stage of life. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233377075-FTMESYEVM73M1XTDJ4MZ/Picture1.png Portfolio - Primary Care https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233385430-FORD09VPGJC85YZMKDUH/Lucroy+%28Toddler%29+%28ARTWORK%29.jpg Portfolio - Primary Care https://www.tombaylerian.com/portfolio/racing-sausage-magnets-and-window-clings monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233825116-OKUECU8T86E6DE09871O/Lucroy+%28Toddler%29+%28ARTWORK%29.jpg Portfolio - Racing Sausage Magnets and Window Clings https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233676053-0CQJPU7AEMM73XX4LGWU/TomBaylerian_Portfolio_Thumbnails_16.png Portfolio - Racing Sausage Magnets and Window Clings The Racing Sausage magnet and window cling promotion gave Milwaukee Brewers fans a chance to take home part of the Miller Park Experience. Each week, an ad ran in the Milwaukee Journal Sentinel announcing a different sausage that would be featured for the following two weeks. Consumers were reminded to go to their local grocer and pick up specially marketed packages of Klement’s brats and sausages. Once their purchase was made, they mailed in the UPC and were given a racing sausage magnet/window cling corresponding to the sausage shown that week. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233837176-F9VV87VBH76XZQCJ3WFU/image-asset.png Portfolio - Racing Sausage Magnets and Window Clings https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233905214-ZB11UTQH2VCR8MTKS44L/image-asset.jpeg Portfolio - Racing Sausage Magnets and Window Clings https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542233816877-P7YQHBGVWH8AGHX2K8D7/Picture1.png Portfolio - Racing Sausage Magnets and Window Clings https://www.tombaylerian.com/portfolio/setting-the-table monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314333082-UNU0A9TV910MR0DEWX2T/image-asset.png Portfolio - Setting the Table https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314143747-MDDTIIFDXOZGWIHQBTLT/Picture1.png Portfolio - Setting the Table Aaron Rodgers predicted that the Packers would “Run the Table”. They did. This eight-game winning streak was showcased in an exclusive series called “Setting the Table.” The USA Today Network-Wisconsin’s editorial team published a series of eight full-pages, each highlighting the coverage from each win as the Packers Ran the Table. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314276356-N3M6PCBRHXNUOGVLGH8P/Picture1.png Portfolio - Setting the Table https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314297517-59SW34SSXP0BT33607D9/image-asset.png Portfolio - Setting the Table https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314310903-0130N472V654YDD62V4A/image-asset.png Portfolio - Setting the Table https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314284713-232YMFLIV0KHEHP6IKNY/Lucroy+%28Toddler%29+%28ARTWORK%29.jpg Portfolio - Setting the Table https://www.tombaylerian.com/portfolio/super-bowl-special-edition monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314488162-E6YX67VHFTMXJ9J7O8X3/image-asset.png Portfolio - Super Bowl Special Edition https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314501996-4V6JA9H4B27IX67J9IMY/image-asset.png Portfolio - Super Bowl Special Edition https://www.tombaylerian.com/portfolio/ultimate-leap monthly 0.5 2021-01-21 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314988774-VMAGSR8ARI8DWT6C06AV/image-asset.png Portfolio - Ultimate Leap https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315073493-NH42PKYMZED75AMLG0UP/image-asset.png Portfolio - Ultimate Leap https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315109109-JYLCQDUVRQK1O3OLDG1L/image-asset.png Portfolio - Ultimate Leap https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314728006-J5WDXTIWI5B0JCGV90BS/Picture1.png Portfolio - Ultimate Leap Consumers registered to win the opportunity to do the “Lambeau Leap” through the purchase of select vendor products. 35 finalists were selected from criteria pre-determined by the Green Bay Packers. Out of the 35 finalists, 10 were selected. The 10 finalists received instructional training in a classroom setting by a Packers wide-receiver at Lambeau Field. Photos were studied on various forms of the Lambeau Leap, and each finalist received proper stretching and warm-up instructions from members of the Packers Training staff. The 10 finalists each tried out by taking one Lambeau Leap. The Grand Prize winner took the actual Lambeau Leap at halftime of a nationally-televised regular season home game. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315065608-2H6704WEQEOCGYNAACOA/Picture10.png Portfolio - Ultimate Leap https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314965467-8D8DMIJCYX867WD9P736/image-asset.png Portfolio - Ultimate Leap https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542314952432-13C06P3NOE3MCL2B0RKJ/image-asset.png Portfolio - Ultimate Leap https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315053906-P8ID043JYPW5AUZSBFT8/image-asset.png Portfolio - Ultimate Leap https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315084124-KSIANGW740X8IQ8UVK9L/image-asset.png Portfolio - Ultimate Leap https://www.tombaylerian.com/portfolio/you-pick-the-play monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315711719-DEJ0XHEVV6X4XH44V05P/Picture3.png Portfolio - You Pick the Play https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315693864-677GYEZ279C1OVUUWVCQ/Picture1.png Portfolio - You Pick the Play https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315736988-1R0KJEISQTY957ZAWFDI/image-asset.png Portfolio - You Pick the Play https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315700637-U2M5US3RUXN7U6IMP9CM/Picture2.png Portfolio - You Pick the Play https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315745882-LRDL5XB8GL7DTAQ5BD2S/image-asset.png Portfolio - You Pick the Play https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315823953-CW5CUBCBG0L4NQIFZ8LB/Picture1.png Portfolio - You Pick the Play This one-of-a-kind sweepstakes gave Packers fans a chance to show off their football knowledge by correctly identifying the outcome of a play from that week’s Packers game. The contest ran for 17 weeks. Contestants had the chance to win both weekly prizes and one grand prize through online contesting. Readers visited www.jsonline.com/pick each Thursday after the weekly play had been featured in the Milwaukee Journal Sentinel. Contestants were given three possible options as to how the play pictured ended. Those who correctly called the play were entered in the weekly drawing. At the end of the contest, one grand prize winner received a road trip package for two to a Packers away game. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315752901-389YLNWTYHNC31PEGAQX/Picture6.png Portfolio - You Pick the Play https://www.tombaylerian.com/portfolio/wisconsin-high-school-sports-awards monthly 0.5 2021-01-22 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315506382-AS6VPFLST6CXBONR6QE6/image-asset.png Portfolio - Wisconsin High School Sports Awards https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315487212-LD7K1DJYBXWEQJYKIQTX/image-asset.png Portfolio - Wisconsin High School Sports Awards https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315397770-N96CD8Q7D51MBI4FWI1F/Picture3.png Portfolio - Wisconsin High School Sports Awards https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1544583949509-Y162DQ0PPGUG6RSUOYI9/TomBaylerian_Portfolio_Thumbnails_23+copy.png Portfolio - Wisconsin High School Sports Awards USA TODAY NETWORK– Wisconsin launched the Wisconsin High School Sports Awards to recognize outstanding high school athletes, coaches, parents and fans. 1,000 people attended the event in the atrium at Lambeau Field. Awards were given to the 29 categories, which included 145 nominees. Premier awards were presented for special categories such as Coach of the Year, Sports Courage Award, Girls Athletic Team of the Year, Boys Athletic Team of the Year, Female Athlete of the Year and Male Athlete of the Year. Guest speakers have included Green Bay Packer Superbowl Champions Aaron Rodgers and Clay Matthews as well as MLB Hall of Fame inductee Cal Ripken Jr. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542315328632-03DXSNA49KMVJETC1UUL/Picture2.png Portfolio - Wisconsin High School Sports Awards https://www.tombaylerian.com/portfolio/neonatal-intense-care-with-david-ross monthly 0.5 2021-02-09 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542850850462-BTAD2BZKNHVT47O2X8R5/image-asset.jpeg Portfolio - Neonatal Intensive Care with David Ross https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542850858566-NC1F5OIZBJ9YJ77TA92W/NICU+with+David+Ross+%28DESCRIPTION+%26+ARTWORK%29_Page_3.jpg Portfolio - Neonatal Intensive Care with David Ross https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542850867836-E20Q9QKDT6XCJ3PYOXQJ/Amita_Ross_06.jpg Portfolio - Neonatal Intensive Care with David Ross https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554848169145-Y1MBDL18GD1Q2VWD33X0/Amita_Ross_05.jpg Portfolio - Neonatal Intensive Care with David Ross AMITA Health in Chicago differentiated and showcased the strength of their NICUs. They have hospitals with NICUs at 3 different levels. This campaign contained an interactive content destination that broke down the NICU experience and featured one-on-one video interviews with NICU parents (including former Chicago Cubs player and now Manager David Ross), informative infographics with need-to-know NICU stats, must-read listicles on how to navigate the NICU and other helpful information. David Ross and his wife Hyla’s daughter, Harper Lynn, was born prematurely and was in a NICU unit. David Ross is very passionate about this topic and is a strong, relevant voice for this NICU initiative. https://www.tombaylerian.com/portfolio/kids-in-crisis monthly 0.5 2021-01-21 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554848823217-EZEUZPU6EBITD4X2JWMR/%28Ad+%231%29+2016+Kids+in+Crisis+%28Double+Truck%29-min.jpg Portfolio - Kids in Crisis https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554848788221-LO9YH30OA4OV5T1E4RZ8/%28Ad+%232%29+2016+Kids+n+Crisis+%28Full-Page%29-min.jpg Portfolio - Kids in Crisis https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554848556380-UXQSJYCLI6JK66QYNP6M/KidsInCrisis.png Portfolio - Kids in Crisis Kids in Crisis was a series created by the USA Today Network’s editorial team in northern Wisconsin and covered the growing concerns for teen mental health, bullying and teen suicide. Kids in Crisis grew into a movement, with Wisconsin families and experts joining the call to better support teen mental health. Ten Town Hall meetings were organized and live-streamed throughout the state. This series made it to the Wisconsin State Capitol, whereby former Governor Scott Walker increased the state budget to specifically address teen mental health throughout Wisconsin. In a first of its kind, Bellin Health committed to be the underwriter of the series. https://www.tombaylerian.com/portfolio/domestic-voilence monthly 0.5 2021-01-21 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554849144468-C66AQOIXYUCORMCOYJ37/image-asset.png Portfolio - Domestic Violence https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554849161711-EMIF9ZVB1T809U3JH1E3/Picture1-min.png Portfolio - Domestic Violence https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554849131536-NEHGEQO3GSHY7PZKBX2H/image-asset.png Portfolio - Domestic Violence https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554852778479-CMA15YHBB9X8XEPV4727/Picture1-min.png Portfolio - Domestic Violence This program was created and produced by USA Today Network-Wisconsin exclusively for Aurora Health Care to further point to the critical need for social change that will reduce domestic and sexual abuse and to support violence-free communities. This program shined the light on survivors of domestic violence and sexual abuse. It gave them a voice and the courage needed to share their stories in the hopes that others in similar circumstances can find solace in knowing they are not alone and that resources are available to them through Aurora Health Care and partnering agencies. Through this program, visibility was provided for member programs. There are more than eighty domestic violence programs in Wisconsin. The Aurora Heath Care’s Stop the Abuse program truly encompassed the strong spirit behind Aurora Care. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1554849137751-0GXBMM6HCD30EFWKK843/Pink+Out+%28PHOTO+3%29.jpg Portfolio - Domestic Violence https://www.tombaylerian.com/portfolio/end-stigma-change-lives monthly 0.5 2021-02-06 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1605570074062-VYK84NT4YTPV8N1KHH0W/image-asset.jpeg Portfolio - End Stigma. Change Lives. - END STIGMA. CHANGE LIVES. unites professional athletes and public figures in their shared passion for mental health and to end the stigma around it. The goal is to raise awareness for the need to break down the stigma surrounding mental health, create opportunities for individuals to become comfortable talking about mental health and empower people to seek help. We want to inspire people of all ages to start a conversation and help others know it’s okay not to be okay. This campaign will be also be rolled out in major U.S. cities on a tiered basis. https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1605570028291-D7VQREID3TWIWR3AM06G/background.jpg Portfolio - End Stigma. Change Lives. https://www.tombaylerian.com/portfolio/matt-lafleurs-10-days-of-hope monthly 0.5 2021-02-09 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1612570823713-WPJMLK1E3FZ13IAJ27PW/Picture1.jpg Portfolio - Matt LaFleur's 10 Days of Hope - Tom secured Matt LaFleur, head coach of the Green Bay Packers for his first public initiative: to spread hope for pediatric cancer patients during the holiday season. For ten days, one special story about a child’s fight against cancer and their family’s message of hope was shared to raise money for pediatric cancer research. Funds were designated to the Bart and Cherry Starr Children’s Fund for pediatric cancer. Following the campaign, the ten families were invited to virtually attend a surprise “thank you” ZOOM call with Matt LaFleur and Cherry Starr. Matt announced to the families that over $53,600 was raised for cancer patient families and pediatric cancer research. View media coverage here: https://www.cbs58.com/news/matt-lafleurs-10-days-of-hope https://www.tombaylerian.com/portfolio/category/Non-Profit monthly 0.5 https://www.tombaylerian.com/portfolio/category/Packers monthly 0.5 https://www.tombaylerian.com/portfolio/category/Cubs monthly 0.5 https://www.tombaylerian.com/portfolio/category/Baseball monthly 0.5 https://www.tombaylerian.com/portfolio/category/Football monthly 0.5 https://www.tombaylerian.com/portfolio/category/Brewers monthly 0.5 https://www.tombaylerian.com/portfolio/category/High+School+Sports monthly 0.5 https://www.tombaylerian.com/portfolio/tag/Packers monthly 0.5 https://www.tombaylerian.com/portfolio/tag/Pink+Out monthly 0.5 https://www.tombaylerian.com/portfolio/tag/Cubs monthly 0.5 https://www.tombaylerian.com/portfolio/tag/Cancer+Can%27t+Compete monthly 0.5 https://www.tombaylerian.com/portfolio/tag/12+Days+of+Christmas monthly 0.5 https://www.tombaylerian.com/portfolio/tag/Brewers monthly 0.5 https://www.tombaylerian.com/contact daily 0.75 2023-04-24 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542740932860-ME8JPNAKSNUPPFSJ1QYO/TomBaylerian_Contact_Phone.png Contact - Phone https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542740926537-FGBU3S0TSP4VWMXNNP43/TomBaylerian_Contact_Email.png Contact - Email tbaylerian@me.com https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1606693908094-JPP61I9EN16M641HMV9A/TomBaylerian-LinkedInIcon.png Contact https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1542392372459-D4O7PBEP0PBOMBPK1UJG/TomBaylerian_Header_LightBlue.png Contact https://www.tombaylerian.com/sidebar daily 0.75 2021-02-13 https://www.tombaylerian.com/about daily 0.75 2023-04-24 https://images.squarespace-cdn.com/content/v1/5bdb29fe4cde7ad555a1e421/1618240601651-YBZZCTCR7QDYHODNJZJO/Tom+Baylerian About Tom Baylerian is the Event Sponsorship Sales Director for USA TODAY NETWORK Ventures. USA TODAY NETWORK Ventures is an event production company specializing in delivering world-class events for the media industry and the communities they serve. Ventures' events inspire pride and progressive innovation throughout the ever-changing media industry. USA TODAY NETWORK Ventures exceeds in its ability to create content, attract audiences, and bring powerful meaning to the lives of others. Ventures is the leader in event production and execution from coast to coast. Previous to this role, Tom served as Vice President of Partnerships for Capture Sports Marketing in Wisconsin, offering campaign creation, strategies and corporate partnership sales. A sampling of these campaigns included End Stigma. Change Lives., to break down the stigma surrounding mental health. Matt LeFleur’s 10 Days of Hope, a campaign created for Green Bay Packer’s head coach Matt LeFleur, helped raise money for the Bart and Cherry Starr Children’s Fund for Pediatric Cancer Research and Treatment. Prior to Capture Sports Marketing, Tom was the Executive Director of Sports Marketing and Cause Marketing for The Chicago Tribune. Baylerian was responsible for the development of revenue strategies, meeting client’s KPI’s, creating strategic media and marketing programs/campaigns and increasing the financial performance for the Chicago Tribune’s Premium Accounts. Baylerian also negotiated corporate contracts and created never-done-before third-party sponsorship campaigns with Chicago’s professional sports teams. As Vice President of Advertising and Sales for the USA Today Network-Wisconsin, Tom oversaw print, digital, corporate partnerships and overall advertising revenue for Wisconsin’s most powerful media and marketing solutions organization which included the USA Today Network’s 11 Wisconsin markets. Baylerian has years of proven results in multimedia and sports marketing. As Senior Director of Agency Development at The Milwaukee Journal Sentinel, he created sponsorship sales campaigns including: “Aaron Rodgers 12 Days of Christmas”, “The Green Bay Packers Lambeau Leap Sweepstakes”, “Pink Out at Miller Park” and “Know this Pro.” Baylerian also created “Five Words on Freedom” in partnership with southeast Wisconsin’s Stars and Stripes Honor Flight, among many other legacy programs including the “Green Bay Packers Fan Hall of Fame.” Tom negotiated all professional and semi-professional sports sponsorship agreements to financially benefit the various product lines and clients of the USA Today Network-Wisconsin. The teams included The Milwaukee Brewers, Bucks, Admirals, Wave and the Green Bay Packers. Tom produced and sold the weekly Emmy Award winning, “Preps Plus” on WTMJ-TV (NBC Affiliate). Tom has been asked to be a guest speaker at multiple Milwaukee Brewers Sponsor Summits and universities, including University of California Berkeley, Marquette University and the University of Wisconsin-Milwaukee. Prior to joining The Milwaukee Journal Sentinel, Baylerian was Vice President of Business Operations and Marketing for the Milwaukee Wave Indoor Soccer Franchise. He was also Program Director and Promotion Director for (News, Talk, Sports) WTMJ Radio in Milwaukee, Wisconsin. 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